{"id":1633,"date":"2019-11-27T11:34:40","date_gmt":"2019-11-27T10:34:40","guid":{"rendered":"https:\/\/zaverecne-prace.ucimesaweby.sk\/palfy\/vianocne-knizne-tipy-pre-mediamatikov\/"},"modified":"2023-09-12T08:33:05","modified_gmt":"2023-09-12T06:33:05","slug":"vianocne-knizne-tipy-pre-mediamatikov","status":"publish","type":"post","link":"https:\/\/kmkd.fhv.uniza.sk\/?p=1633","title":{"rendered":"VIANO\u010cN\u00c9 KNI\u017dN\u00c9 TIPY PRE MEDIAMATIKOV"},"content":{"rendered":"<h2><span style=\"color: #6b8e25;\"><strong>5 KN\u00cdH, KTOR\u00c9 NESM\u00da CH\u00ddBA\u0164 POD MEDIAMATICK\u00ddM VIANO\u010cN\u00ddM STROM\u010cEKOM<\/strong><\/span><\/h2>\n<ol>\n<li>\n<h3><span style=\"text-decoration: underline;\"><strong>Tip od Antona Lau\u010deka \u2013 IBA TAK o&nbsp;univerzite<\/strong><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><img decoding=\"async\" src=\"https:\/\/zaverecne-prace.ucimesaweby.sk\/palfy\/wp-content\/uploads\/2023\/04\/al.jpg\" alt=\"al\" width=\"197\" height=\"250\" style=\"margin: 5px 15px 5px 5px; float: left;\" \/>Docent Lau\u010dek si vo svojej \u010fal\u0161ej kni\u017eke tento raz berie za in\u0161pir\u00e1ciu v\u0161etk\u00fdm <strong>n\u00e1m ve\u013emi bl\u00edzke univerzitn\u00e9 prostredie<\/strong>. Ako s\u00e1m o&nbsp;svojej \u010fal\u0161ej knihe nap\u00edsal: \u201e<em>\u00dasmevn\u00fdch situ\u00e1ci\u00ed vyn\u00e1raj\u00facich sa z univerzitn\u00e9ho \u017eivota a zo v\u0161etk\u00e9ho okolo toho mo\u017eno na tejto in\u0161tit\u00facii za\u017ei\u0165 habadej. Smutno-smie\u0161ne pr\u00edbehy, absurdnosti, \u0161okuj\u00face skuto\u010dnosti, u\u010dite\u013esk\u00e9 i \u0161tudentsk\u00e9 v\u00fd\u010diny n\u00e1sledne n\u00fatia zamyslie\u0165 sa, sarkasticky alebo ironicky komentova\u0165, pichn\u00fa\u0165 do osieho hniezda najm\u00e4 chlapov a ml\u00e1dencov prilepen\u00fdch na obrazovku alebo nejak\u00fa s\u00fa\u010diastku, podku\u0161i\u0165 ich a provokova\u0165. Ale predov\u0161etk\u00fdm sa na to v\u0161etko spestruj\u00face a dod\u00e1vaj\u00face univerzitn\u00e9mu prostrediu nenapodobite\u013en\u00fd kolorit a \u0161\u0165avu treba pozrie\u0165 s \u00fasmevom, zhovievavo a z&nbsp;nadh\u013eadu<\/em>&#8230;\u201c<br \/>\nZ\u00e1rove\u0148 autor dod\u00e1va, \u017ee \u00fatla, ale u\u017e na prv\u00fd poh\u013ead sympatick\u00e1 kni\u017eo\u010dka m\u00f4\u017ee by\u0165 mil\u00fdm dar\u010dekom nie len pre V\u00e1s, ale pr\u00e1ve prostredn\u00edctvom nej m\u00f4\u017eete<strong> pribl\u00ed\u017ei\u0165 aj svojim rodi\u010dom \u010di bl\u00edzkym ka\u017edodenn\u00e9 starosti i&nbsp;radosti be\u017en\u00e9ho vysoko\u0161kol\u00e1ka<\/strong> \u013eudsk\u00fdm a&nbsp;osobit\u00fdm sp\u00f4sobom. Zak\u00fapi\u0165 si ju pritom m\u00f4\u017eete za symbolick\u00fa cenu priamo u docenta Lau\u010deka.<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<ol start=\"2\">\n<li>\n<h3><span style=\"text-decoration: underline;\"><strong>Tip od Mari\u00e1na Grupa\u010da &#8211; In\u00fd<\/strong><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><img decoding=\"async\" src=\"https:\/\/zaverecne-prace.ucimesaweby.sk\/palfy\/wp-content\/uploads\/2023\/04\/iny.jpg\" alt=\"iny\" width=\"146\" height=\"200\" style=\"margin: 5px; float: left;\" \/>Najnov\u0161\u00ed rom\u00e1n z&nbsp;pera <strong>Mari\u00e1na Grupa\u010da s&nbsp;n\u00e1zvom In\u00fd<\/strong> s&nbsp;na prv\u00e9 po\u010dutie oby\u010dajn\u00fdm pr\u00edbehom dvoch mu\u017eov, v&nbsp;ktorom sa retrospekt\u00edvne vracia do 70. a&nbsp;90. rokoch minul\u00e9ho storo\u010dia m\u00e1 dynamick\u00fd, \u017eiv\u00fd a&nbsp;autentick\u00fd pr\u00edbeh. Hlavn\u00ed hrdinovia Michal a&nbsp;Gregor s\u00fa \u201ein\u00ed\u201c, \u010do v&nbsp;prostred\u00ed plnom predsudkov spoj\u00ed ich osudy a\u017e do dospelosti, ke\u010f \u00faprimn\u00e9 priate\u013estvo dvoch mu\u017eov naraz\u00ed na neo\u010dak\u00e1van\u00e9 sk\u00fa\u0161ky. Ako sa uv\u00e1dza v&nbsp;anot\u00e1cii: \u201e<em>Pr\u00edbeh dvoch mu\u017eov, ktor\u00fdch \u017eivoty spojila a tie\u017e rozdelila jedna \u017eena, prezr\u00e1dza, \u017ee v\u017edy n\u00e1s m\u00f4\u017ee e\u0161te zachr\u00e1ni\u0165 l\u00e1ska. Takisto, ako n\u00e1s m\u00f4\u017ee po\u013eahky zabi\u0165.\u201c<\/em><br \/>\nKniha In\u00fd by nemala ch\u00fdba\u0165 v&nbsp;zbierke \u017eiadneho <strong>milovn\u00edka slovenskej literat\u00fary<\/strong> a&nbsp;ak ste n\u00edm sami, alebo m\u00e1te tak\u00e9ho vo svojom okol\u00ed, ur\u010dite bude jedine\u010dn\u00fdm dar\u010dekom, o&nbsp;to viac, \u017ee poch\u00e1dza <strong>z&nbsp;pera vyu\u010duj\u00faceho z&nbsp;na\u0161ej katedry<\/strong>. Objedna\u0165 si ju m\u00f4\u017eete napr\u00edklad <a href=\"https:\/\/www.martinus.sk\/?uItem=660053\" target=\"_blank\" rel=\"noopener\">v kn\u00edhkupectve Martinus<\/a>.&nbsp;<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<ol start=\"3\">\n<li>\n<h3><span style=\"text-decoration: underline;\"><strong>Tip od Jarky Majerovej &#8211; Z\u00e1hadn\u00e9 miesta od J\u00e1na Laciku a preklad Vedomost\u00ed Mateja Bela<\/strong><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><img decoding=\"async\" src=\"https:\/\/zaverecne-prace.ucimesaweby.sk\/palfy\/wp-content\/uploads\/2023\/04\/img_558792_main.jpg\" alt=\"img 558792 main\" width=\"158\" height=\"250\" style=\"margin: 5px; float: left;\" \/>Aj (a nielen) <strong>z h\u013eadiska kult\u00farneho dedi\u010dstva<\/strong> n\u00e1jdete na pultoch kn\u00edhkupectiev zauj\u00edmav\u00e9 diela. Na\u0161u z\u00e1stupky\u0148u ved\u00facej katedry oslovilo hne\u010f nieko\u013eko. <em>&#8222;V poslednej dobe sa mi p\u00e1\u010dili knihy <strong>Z\u00e1hadn\u00e9 miesta od J\u00e1na Laciku<\/strong> (vydavate\u013estvo Dajama). Ide o tajomn\u00e9 a zauj\u00edmav\u00e9 miesta na Slovensku a o celkom dobr\u00e9 n\u00e1mety na potenci\u00e1lne exkurzie so \u0161tudentami. A e\u0161te ma oslovili Belove Vedomosti v slovenskom preklade (Tur\u010dianska, Liptovsk\u00e1 a \u010fal\u0161ie stolice).&#8220;&nbsp; <\/em><br \/>\nS\u00e9ria <strong>Z\u00e1hadn\u00e9 miesta m\u00e1 zatia\u013e 2 diely<\/strong>, pri\u010dom prv\u00fd sa venuje z\u00e1padn\u00e9mu Slovensku, druh\u00fd stredn\u00e9mu a severn\u00e9mu Slovensku mapuj\u00fac pr\u00edrodn\u00e9 fenom\u00e9ny, z\u00e1hadn\u00e9 javy, historick\u00e9 udalosti, v\u00fdnimo\u010dn\u00e9 osobnosti, ale aj povesti, legendy a nev\u0161edn\u00e9 pr\u00edbehy z regi\u00f3nov. Preklady Vedomost\u00ed od Mateja Bela boli vydan\u00e9 <strong>v r\u00e1mci&nbsp;Zlat\u00e9ho fondu Kysuck\u00e9ho m\u00fazea<\/strong>, dnes je ich v s\u00e9ri\u00ed nieko\u013eko, pri\u010dom ka\u017ed\u00e1 pojedn\u00e1va o jednej \u00fazemnej stolici a m\u00e1 dve nosn\u00e9 \u010dasti &#8211; prepis origin\u00e1lneho latinsk\u00e9ho textu&nbsp;<i>a<\/i>&nbsp;jeho slovensk\u00fd preklad. S\u00fa ur\u010dite<strong> jedine\u010dn\u00fdm a hodnotn\u00fdm viano\u010dn\u00fdm dar\u010dekom<\/strong> pre ka\u017ed\u00e9ho milovn\u00edka slovenskej hist\u00f3rie.&nbsp;Objedna\u0165 Z\u00e1hadn\u00e9 miesta m\u00f4\u017eete napr\u00edklad <a href=\"http:\/\/www.dajamabooks.sk\/index.aspx?PageType=1&amp;Kod=558&amp;Kateg=18\" target=\"_blank\" rel=\"noopener\">na str\u00e1nke vydavate\u013estva Dajama<\/a>, Belove vedomosti <a href=\"https:\/\/eshop.kysuckemuzeum.sk\/index.php?route=common\/home\" target=\"_blank\" rel=\"noopener\">v eshope Kysuck\u00e9ho m\u00fazea<\/a>.&nbsp;<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<ol start=\"4\">\n<li>\n<h3><span style=\"text-decoration: underline;\"><strong>Tip od Eriky \u0160ustekovej \u2013 Myslenie r\u00fdchle a&nbsp;pomal\u00e9 od Daniela Kahnemana<\/strong><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><img decoding=\"async\" src=\"https:\/\/zaverecne-prace.ucimesaweby.sk\/palfy\/wp-content\/uploads\/2023\/04\/0316989-23.jpg\" alt=\"0316989 23\" width=\"168\" height=\"250\" style=\"margin: 5px 15px 5px 5px; float: left;\" \/>Kniha od Kahnemana nie je \u017eiadnou novinkou, jej prv\u00e9 vydanie vy\u0161lo u\u017e v&nbsp;roku 2011, ale pr\u00e1ve teraz, <strong>pred Vianocami 2. 12., vych\u00e1dza v&nbsp;slovenskom preklade<\/strong>. Je ide\u00e1lnym dar\u010dekom nie len pre milovn\u00edkov \u201emotiva\u010dnej\u201c literat\u00fary (aj ke\u010f to nie je \u00faplne tradi\u010dn\u00e1 motiva\u010dn\u00e1 kniha), ale pre ka\u017ed\u00e9ho, kto sa aspo\u0148 trochu zauj\u00edma o&nbsp;to, ako sa v&nbsp;\u017eivote spr\u00e1vne rozhodova\u0165, ako pristupova\u0165 k&nbsp;inform\u00e1ci\u00e1m a&nbsp;k&nbsp;vlastn\u00e9mu vn\u00edmaniu reality. Okrem toho, tento rok vy\u0161la<strong> aj audio kniha<\/strong>. T\u00e1 je s\u00edce v&nbsp;\u010de\u0161tine, ale nahovoril ju \u010desk\u00fd moder\u00e1tor Borek Kapitan\u010dik a&nbsp;dobre sa po\u010d\u00fava.<br \/>\n<em>&#8222;Nie je to \u00faplne oddychov\u00e1 literat\u00fara na dlh\u00e9 zimn\u00e9 ve\u010dery, ale pre ka\u017ed\u00e9ho spr\u00e1vneho mediamatika by mala by\u0165 \u201epovinnou jazdou\u201c a&nbsp;ver\u00edm, \u017ee tie\u017e ide\u00e1lnym dar\u010dekom pre ka\u017ed\u00e9ho nad\u0161enca zauj\u00edmavej literat\u00fary plnej zauj\u00edmav\u00fdch my\u0161lienok.&#8220;<\/em><br \/>\nZak\u00fapi\u0165 si ju m\u00f4\u017eete napr\u00edklad <a href=\"https:\/\/www.vydavatel.sk\/kniha\/myslenie-rychle-a-pomale\" target=\"_blank\" rel=\"noopener\">v internetovom kn\u00edhkupectve Vydavate\u013e<\/a>.&nbsp;<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<ol start=\"5\">\n<li>\n<h3><span style=\"text-decoration: underline;\"><strong>Tip od Alenky Valja\u0161kovej&nbsp; &#8211; Stvo\u0159itel\u00e9 a spasitel\u00e9 od Geraldine Brooks a Storo\u010dn\u00fd star\u010dek od Jonasa Jonassona<\/strong><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><img decoding=\"async\" src=\"https:\/\/zaverecne-prace.ucimesaweby.sk\/palfy\/wp-content\/uploads\/2023\/04\/02446491.jpeg\" alt=\"02446491\" width=\"178\" height=\"250\" style=\"margin: 5px 15px 5px 5px; float: left;\" \/>Po\u010duli ste u\u017e niekedy <strong>o Sarajevskej Hagade<\/strong>? Je to nesmierne vz\u00e1cna iluminovan\u00e1 kniha tradi\u010dn\u00e9ho rozpr\u00e1vania o exode \u017didov z Egypta, ktor\u00e1 je dnes k videniu ako s\u00fa\u010das\u0165 st\u00e1lej expoz\u00edcie N\u00e1rodn\u00e9ho m\u00fazea Bosny a Hercegoviny. T\u00fa si, samozrejme, na Vianoce nek\u00fapite, ale pr\u00e1ve jej nev\u0161edn\u00fdm pr\u00edbehom je in\u0161pirovan\u00fd rom\u00e1n <strong>od Geraldine Brooks Stvo\u0159itel\u00e9 a spasitel\u00e9<\/strong>. Naprie\u010d piatimi storo\u010diami sledujete v pr\u00edbehu putovanie iluminovan\u00e9ho \u017eidovsk\u00e9ho rukopisu, ktor\u00fd na\u0161a doktorandka op\u00edsala ako &#8222;<em>drsn\u00e9 a n\u00e1dhern\u00e9 \u010d\u00edtanie<\/em>&#8222;. Je pomerne&nbsp;<strong>\u0165a\u017ek\u00e9 ju zohna\u0165<\/strong>, ale t\u00e1to vz\u00e1cna kniha o vz\u00e1cnej knihe ur\u010dite stoj\u00ed za pr\u00edpadn\u00e9 preh\u013eadanie antikvari\u00e1tov. \u010eal\u0161\u00ed tip od Alenky Valja\u0161kovej z \u00faplne opa\u010dn\u00e9ho konca kni\u017en\u00e9ho spektra, pre t\u00fdch, ktor\u00ed maj\u00fa radi humor, s\u00fa kni\u017eky od Jonasa Jonassona. Ak nie ste \u00fapln\u00fd kni\u017en\u00fd ignorant, tak o jeho storo\u010dnom star\u010dekovi ste u\u017e minim\u00e1lne po\u010duli: \u201e<em>Je to par\u00e1dna&nbsp;prehliadka dej\u00edn minul\u00e9ho storo\u010dia&#8230; Tro\u0161ku ohnut\u00fdch, ale predsa.&#8220;<\/em> Minul\u00fd rok v\u0161ak vy\u0161lo aj <strong>vo\u013en\u00e9 pokra\u010dovanie &#8211; Stojedenro\u010dn\u00fd star\u010dek, ktor\u00fd sa ob\u00e1val, \u017ee prive\u013ea mysl\u00ed<\/strong> a <a href=\"https:\/\/www.martinus.sk\/?uItem=451799\" target=\"_blank\" rel=\"noopener\">na Martinuse si tak m\u00f4\u017eete objedna\u0165 <\/a>ako mil\u00fd viano\u010dn\u00fd dar\u010dek komplet oboch titulov.<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<ol start=\"6\">\n<li>\n<h3><span style=\"text-decoration: underline;\"><strong>Tip od Pavl\u00edny \u010ciernej &#8211; 100 v\u011bc\u00ed, kter\u00e9 by m\u011bl ka\u017ed\u00fd design\u00e9r v\u011bde\u0165 o lidech od Susan Weinschenk<\/strong><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><img decoding=\"async\" src=\"https:\/\/zaverecne-prace.ucimesaweby.sk\/palfy\/wp-content\/uploads\/2023\/04\/vyr_11378100-veci-ktore-by-mel-kazdy-designer-vedet-o-lidech-pravnickaliteratura-sk.jpg\" alt=\" vyr 11378100 veci ktore by mel kazdy designer vedet o lidech pravnickaliteratura sk\" width=\"145\" height=\"200\" style=\"margin: 5px 15px 5px 5px; float: left;\" \/>Autorka tejto <em>&#8222;star\u0161ej, ale st\u00e1le ve\u013emi dobrej a cennej kni\u017eky&#8220;<\/em> je uzn\u00e1van\u00e1 psychologi\u010dka, ktor\u00e1 sa zameriava na <strong>marketing a pou\u017eite\u013enos\u0165 dizajnu<\/strong>. Aj v\u010faka tomu dok\u00e1\u017ee na pomerne malom priestore kumulova\u0165 cenn\u00e9 a jedine\u010dn\u00e9 poznatky z psychol\u00f3gie, marketingu a pr\u00edbuzn\u00fdch odborov. Ako u\u017e n\u00e1zov napoved\u00e1, pon\u00faka <strong>rady pre dizajn\u00e9rov, market\u00e9rov a na praktick\u00fdch pr\u00edkladoch<\/strong> ilustruje ako motivova\u0165 pr\u00edjemcu, ako vyu\u017e\u00edva\u0165 farby na podporu marketingu, ako funguje selekt\u00edvne vn\u00edmanie, ment\u00e1lne modely a mnoho in\u00e9ho. Okrem toho m\u00e1 naozaj pekn\u00fa ob\u00e1lku a k\u00fapi\u0165 ju <strong>pod strom\u010dek nad\u0161encovi grafiky<\/strong>, dizajnu \u010di vizu\u00e1lneho marketingu <a href=\"https:\/\/www.martinus.sk\/?uItem=122164\" target=\"_blank\" rel=\"noopener\">m\u00f4\u017eete na Martinuse<\/a>. A aby sme neostali len pri knih\u00e1ch, zauj\u00edmav\u00fdm dar\u010dekom m\u00f4\u017ee by\u0165 aj <strong>predplatn\u00e9 \u010dasopisu<\/strong>, Pavl\u00edna \u010cierna v tomto smere odpor\u00fa\u010da napr\u00edklad <a href=\"https:\/\/www.vlna.sk\/\" target=\"_blank\" rel=\"noopener\">\u010dasopis VLNA o alternat\u00edvnom umen\u00ed a kult\u00fare<\/a>.&nbsp;<br \/>\n&nbsp;<br \/>\n&nbsp;<br \/>\n&nbsp;<br \/>\nVer\u00edme, \u017ee sme V\u00e1s aspo\u0148 trochu in\u0161pirovali a u\u017e o t\u00fd\u017ede\u0148 predstav\u00edme tipy na technologick\u00e9 &#8222;vychyt\u00e1vky&#8220; ide\u00e1lne ako viano\u010dn\u00fd dar\u010dek. \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>5 KN\u00cdH, KTOR\u00c9 NESM\u00da CH\u00ddBA\u0164 POD MEDIAMATICK\u00ddM VIANO\u010cN\u00ddM STROM\u010cEKOM Tip od Antona Lau\u010deka \u2013 IBA TAK o&nbsp;univerzite Docent Lau\u010dek si vo svojej \u010fal\u0161ej kni\u017eke tento raz berie za in\u0161pir\u00e1ciu v\u0161etk\u00fdm&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1633","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktuality"],"acf":[],"_links":{"self":[{"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=\/wp\/v2\/posts\/1633","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1633"}],"version-history":[{"count":6,"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=\/wp\/v2\/posts\/1633\/revisions"}],"predecessor-version":[{"id":2216,"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=\/wp\/v2\/posts\/1633\/revisions\/2216"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=\/wp\/v2\/media\/2215"}],"wp:attachment":[{"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1633"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1633"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kmkd.fhv.uniza.sk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}